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"Who are you? Why are you here? How are you unique?" Tom Peters

Overview

about this site

The blog on this home page and other editorial content throughout the site is written by Tom and the Tom Peters Company. Read about us. The red exclamation point you see is more than just a logo—it's a philosophy. To view the new world of work as anything less than a matchless opportunity would be, as Tom writes, "criminal and tragic."

We care about passion, leadership, communication, branding, creative destruction, re-imagining, off-shoring, women, boomers, design, education, technology, cool projects, cooler people, and work that makes a difference.

 

 

WOW!Store: Product Detail

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Special note for Quantity and International Orders
If your purchase includes 5+ items, contact wowstore (at) tompeters.com for the best shipping rates. Please note: All orders shipped outside of the US will be invoiced for shipping to the customer upon purchase.

OXO Good Grips: Think Differently

Is it possible to revolutionize an industry that’s been around for centuries – and even gain huge market share? The answer is a definitive YES, especially if you are OXO Good Grips. Tom Peters takes you into a unique company – one where innovation, passion, and thinking differently are the key factors to success.
In this program you will learn about the value of thinking differently. You will see how new products and business success can come from any kind of customer – even one that doesn’t fit the definitions of the marketing “experts.” You will see how a passionate belief in design and product improvement can achieve great results. You’ll also find out how you can stay lean and flexible through partnerships with other businesses. Moreover, you will learn how a culture of continuous innovation and improvement can lead to incredible results.

KEY LEARNING POINTS

  • Think Differently
  • Design Matters
  • Stay Lean and Flexible
  • Passion Matters
  • View Competition as an Opportunity

RUN TIME

  • 15 minutes

INCLUDES

  • Video
  • Workbook

STYLE

  • Case Study with Instruction

PRODUCED BY

  • Enterprise Media

DVD PRICE: $795.00